Work Flexibility: Hybrid
Who we want:
• Talent developers. Growth-oriented managers who recruit and hire top-performing talent and prioritize the development of their team members.
• Goal-oriented orchestrators. People who can effectively coordinate and focus the work of skilled employees toward an important goal, prioritizing to the right activities that lead to success.
• Managers who drive performance. People who implement process improvements and leverage the talent of their team to consistently increase performance and productivity.
• Network builders. Managers who build connections with other teams and divisions and coordinate cross-functional collaboration.
What you will do:
• The Associate Manager, Brand Marketing is the brand expert who supports the strategic direction and the execution for portfolio growth through (e.g. portfolio development) internal and external education strategies
• In alignment with global strategy, support the annual and long-range brand/indications strategy to achieve required growth, profit and market share targets
• Create/distribute scalable assets, tools, marketing campaigns (“menu”) and best practices which can be localized for maximum impact
• Identify education, brand experience and customer engagement opportunities for both internal and external audiences to increase brand perception and value in collaboration with Education Manager
• Development of trust and strong relationships with LOCAL marketers, sales professionals, internal stakeholders, and key customers (KOL)
• In collaboration with the Divisional/Portfolio Marketing/Local Marketing teams, creation of Annual Marketing Plan and portfolio roadmap over 3-5 year horizon
• Work with country leadership to forecast demand develop relationships with supply chain partners
• Support the execution of regional product life cycle including phase-in (launch) and phase-out (PLCM) of products
• Provide analysis of business performance, brand perception, and other drivers of future brand performance.
• Partner with divisional resources to develop portfolio through new product development, line extensions, and M&A activity
• In partnership with Education Manager and Brand Managers, identify internal training needs and create relevant content and training programs
• Support the branding, messaging, positioning, and pricing of assigned brands based on market, customer, and competitive insights
What you need:
• Bachelor’s degree required
• 6+ years of work experience required
• MBA preferred
• 3+ years medical device or marketing experience preferred
Travel Percentage: 40%
Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability.
Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.