Brand & Marketing Manager

Description

• Execution of brand marketing and product marketing activities for the bank along with assisting in managing social media for the bank. 
• Liaise with various stakeholders of Marketing function including various dept., vendors etc.

Responsibilities

• Execution and coordination with stakeholder teams for marketing initiatives to ensure objectives like brand visibility, awareness,   lead generation and other business outcomes
• Coordination with creative, digital agencies & vendors for designing, printing and dispatching all brand & product related              materials
• Adherence to brand guidelines for all creative creation and marketing initiatives and first level check of creative collaterals and      content
• Operate official social media assets and publishing tools of the brand with creative support from agencies
• Operate MarTech tools for social listening, marketing automation for engagement, Google listings, Google Analytics etc.
• Execution and support for on-ground activations/initiatives
• Coordination and execution of branch branding requirements
• Execution of sponsorship, tie-ups and promotional activities
• Coordination with regional regional teams for their marketing requirements 
• Assist in making and publishing daily/weekly performance reports to identify issues and opportunities
• Process vendor invoices with the help of outsourced staff & ensure timely payments in compliance with the bank's policies and      to maintain healthy relations with vendors and goodwill of the organization

Qualifications

Experience: 4 to 10 years

Qualifications:
Graduation (Any Specialization)
MBA or Degree in Marketing / Communications Preferable