The Yubi Group is the world’s only technology company powering the end-to-end debt lifecycle. Founded in 2020 by CEO, Gaurav Kumar, Yubi's technology infrastructure, risk evaluation, and collections platforms facilitate every stage of the flow of money from lenders to borrowers and back to lenders. The company is backed by esteemed investors like Peak XV, Lightspeed, Lightrock, TVS Capital, B Capital Group, Dragoneer Investment Group, and Insight Partners, among others. Today, Yubi facilitates over ₹1,40,000 Cr in debt volumes, serving 17,000+ enterprises and 6,200+ investors & lenders while reducing collections costs by 57%. With a mission to deepen the debt market and democratize capital flow, Yubi is transforming the financial landscape, fostering inclusivity, and building a transparent and responsible ecosystem for all.
At Yubi, People are at the core of the business and our most valuable assets. Yubi is constantly growing, with 1000+ like-minded individuals today, who are changing the way people perceive debt. We are a fun bunch who are highly motivated and driven to create a purposeful impact. Come, join the club to be a part of our epic growth story.
Job title : Senior Associate - Brand Communications and PR
Location : Mumbai / Bangalore
Responsibilities:
1. Communication & Reputation Management – Help shape and maintain Yubi's primary and group companies' brand image by aligning corporate and business messaging with key media outlets.
2. Media Relations – Build and manage relationships with journalists and industry influencers to secure media coverage. Act as a key point of contact for press inquiries and announcements.
3. Performance Tracking – Use data to measure PR success (SOV, reach, etc.) and suggest improvements.
4. Leadership Branding – Support select company leaders in strengthening their online presence and thought leadership.
5. Content Creation – Write press releases, articles, quotes, newsletters, blog posts, and social media updates to amplify key messages.
Skills