Job Description – Project Manager (Branding & Marketing Expert)
📍 Location: Bhubaneswar (On-Site)
📍 Commitment: Part-Time (Equity-Based, Compensation Post-Funding)
About DasVita:
DasVita is a pioneering AgriTech startup integrating practical education, eCommerce for agri-products, and AI-driven farm automation solutions. We focus on branding, community-building, and digital marketing to establish ourselves as a leader in the industry.
Role Overview:
We are looking for a Project Manager (Branding & Marketing Expert) to drive brand positioning, online presence, and strategic marketing initiatives. You will orchestrate brand campaigns, digital marketing efforts, and audience engagement to ensure DasVita reaches and resonates with its target market.
Key Responsibilities:
- Develop and execute branding strategies to establish DasVita as a leader in AgriTech.
- Lead the content and social media marketing strategy, ensuring high engagement and audience growth.
- Plan and oversee marketing campaigns (organic & paid) to promote courses, products, and B2B programs.
- Manage website, SEO, and performance analytics to optimize online visibility.
- Create and implement influencer, affiliate, and partnership programs to drive brand reach.
- Collaborate with the product and tech teams to align branding with business goals.
- Oversee content creation, storytelling, and PR initiatives to enhance brand credibility.
- Analyze market trends, competitor activities, and audience insights for strategic decision-making.
- Build and execute community-driven marketing campaigns to create a strong DasVita ecosystem.
- Drive lead generation, conversions, and customer retention strategies across all marketing channels.
Required Skills & Experience:
✅ 5+ years of experience in branding, digital marketing, or strategic marketing roles.
✅ Proven expertise in social media marketing, content strategy, and performance marketing.
✅ Strong understanding of SEO, PPC, email marketing, and influencer marketing.
✅ Ability to craft compelling brand narratives and marketing campaigns.
✅ Experience working with startups, edtech, eCommerce, or agritech sectors (preferred).
✅ Hands-on experience with analytics tools (Google Analytics, SEMrush, HubSpot, etc.).
✅ Passion for innovation, sustainability, and brand-building.
Why Join DasVita?
🎯 Be the driving force behind DasVita’s brand identity and market positioning.
🚀 Work on high-impact projects that shape the future of AgriTech and education.
🌱 Opportunity for leadership, innovation, and creative storytelling.
📈 Equity-based leadership role with long-term growth potential.