M

Marketing Manager (US Brand MLM - Wellness)

MVC Resources
Full-time
On-site
Tangerang, Banten, Indonesia
Brand Strategy & Management

Oversee the overall functions of Marketing which includes Marketing and Communications, Creative and Public Relations.

Define and develop Marketing strategies including relevant objectives and KPIs.

Collaborate with regional and global team to align company branding and marketing objectives.

Lead the implementation of regional and global initiatives in a local context.

Identify distributor needs and channel insights to develop impactful strategies that lead to business growth.

Lead the day-to-day project management and ensure timely and quality deliverables.

Collaborate with different functional units, internal and external, on the planning and execution of marketing programs and campaigns.

Ensure the marketing initiatives effectively communicate the value proposition of the Company and achieve maximum potential outreach.

Create awareness, interest, opportunities, and target market through social media/digital platform, print, trade shows, exhibits, brand activation, etc.

Develop effective and impactful social media strategies to promote brand awareness and corporate image.

Oversee the production of online and offline marketing materials.

Ensure the design carries LifeWave brand identity and able to attract target audience.

Be a brand advocate and ensure compliance to the corporate standards.

Prepare budget and monitor expenditure.

Conduct market research regularly to study customer needs, trends, and habits.

Measure and report on the performance of marketing campaigns, gain insight and assess against goals

Stay updated with latest marketing strategies, best practices, and trends.


Requirements

Bachelor's Degree in Marketing, Mass Communications, Advertising or equivalent.

Meta and/or Google certification.

Minimum 8 years of management experience in a multinational, direct selling or network marketing organization.

Strong business acumen in the direct selling and network marketing industry.

Excellent communication and interpersonal skills.

Strong command of English language with copywriting skills.

Strong leadership with people management skills.

Strong planning and organizing skills.

Highly strategic with critical thinking and analytical skills.

Self-motivated, goal driven, and highly committed.

Solid knowledge in marketing methodology and social media tools

Creative design skills (Adobe Photoshop, InDesign, Illustrator, Premiere Pro) is a plus