About Company:
AutomatR is an AI-powered workflow automation tool** designed to empower businesses of all sizes with seamless automation. Built on cutting-edge technology, AutomatR enables both technical and non-technical users to simplify processes and drive efficiency with ease. As we grow, we’re looking for a passionate **Marketing, Communications & Brand Lead** to take charge of our brand narrative and marketing strategies, ensuring AutomatR stands out in the automation landscape.
- Key Responsibilities:Brand Building & Communication: Define and implement a compelling brand strategy that resonates with our diverse user base, ranging from small businesses to enterprises.
- Develop and maintain a consistent tone and voice for the AutomatR brand across all platforms.
- Craft clear, engaging, and impactful messaging that communicates the unique value proposition of AutomatR to a global audience,
Visual Storytelling :
- Create captivating visuals and multimedia content that tell the story of AutomatR’s journey and offerings.
- Collaborate with design and product teams to deliver high-quality videos, infographics, and marketing assets that simplify and showcase complex ideas.
- Build and oversee a library of branded assets to support marketing campaigns and partner collaborations.
- Marketing Activities :Plan and execute result-driven marketing campaigns across digital and offline channels.
- Manage AutomatR’s social media presence, creating content that engages the automation and AI community.
- Organize impactful product launches, industry events, and customer webinars to establish AutomatR as a leader in workflow automation.
- Leverage performance metrics to fine-tune strategies and deliver measurable growth in brand awareness, lead generation, and customer engagement.
- Collaboration & Stakeholder Engagement Work closely with product, sales, and leadership teams to align marketing efforts with AutomatR’s business goals.
- Cultivate relationships with media, influencers, and strategic partners to expand AutomatR’s market reach
- Identify opportunities to showcase AutomatR’s success stories and user impact through case studies and testimonials.
- Qualifications : Bachelor’s degree in Marketing, Communications, or a related field.
- 4+ years of experience in marketing, branding, and communications, preferably in a **tech product-based startup**.
- Demonstrated expertise in **visual storytelling**, with a portfolio of impactful campaigns and creative assets.
- Proven success in brand building, digital marketing, and content creation for SaaS or tech-driven products.
- Excellent verbal and written communication skills, with the ability to simplify complex concepts.
- Proficiency in digital marketing tools, analytics platforms, and content management systems.
- Entrepreneurial mindset with a passion for innovation and a deep understanding of tech trends.
Why Join AutomatR ?
- Be at the forefront of the **AI-driven automation revolution.
- Shape the identity and voice of a rapidly growing, cutting-edge product.
- Collaborate with a team of innovators passionate about transforming the future of automation.
- Enjoy competitive compensation, a dynamic work environment, and unparalleled growth opportunities