Job Title - GN - SONG - Service - Amazon Connect - Analyst
Management Level: 11-Analyst
Location: Hyderabad, HDC2A
Must-have skills: Amazon Connect
Job Summary:
The Jr. Art Director’s currency is inventiveness, hard work and enthusiasm. What we most need from the Art Director (and their Copy partner) is a large volume of ideas, quickly, that are connected to culture and surprise us with the new and the different. The Jr.Art Director is eager, positive and willing to learn from everyone around them.
You will work closely with our clients and Accenture Song team and will work on the development of integrated marketing and communications plans, providing creative expertise and hands-on delivery in the areas of brand strategy, creative development & execution and digital marketing. A Jr. Art Director typically has experience in developing and leading successful marketing and communications programs, with a focus on content strategy and writing.
Roles & Responsibilities:
- Develop a range of ideas in a short amount of time and refine and self-edit work along the way.
- Know how to package up their ideas in ways that are clear, concise and buyable.
- Can think in platforms and think beyond traditional advertising solutions.
- Is a student of creative trends and best practices in advertising, culture, media and social.
- Pull visual references and create comps quickly to translate ideas into compelling client presentations.
- Establish art direction, style and tone for brand campaigns across all channels.
- Begins to contribute to all facets of productions.
- Edit copy to ensure brand voice and business objectives are effectively executed across all messaging.
- Work with all disciplines to deliver projects of creative excellence on time.
- Can take feedback and incorporate it.
- Begins to understand the needs of clients and clients’ business.
- Is willing to help out with whatever is asked of them, with a good attitude.
- Is an accountable partner and collaborator.
- Write for all different forms of media, including manifestos, scripts, digital and content.
- Understand and appreciate the importance of strategy and ensure that all ideas are on brief.
- Manage multiple clients and deliverables simultaneously.
- Work with all disciplines to deliver projects of creative excellence on time.
- Working in a team of seasoned professionals & using relevant tools to identify opportunities to create unique content for high-quality traffic that leads to increased engagement and growth.
- Identify opportunities to apply- direct response and conversion copywriting techniques for engagement, growth and conversions through the customer journey.
- Familiarity with AI writing tools and GenAI applications would be an added advantage.
- Experience in writing and editing Films/ AVs.
- Strive for content excellence within relevant style guides, legal standards and content writing best practices.
Professional & Technical Skills:
- Relevant experience in the required domain.
- Strong analytical, problem-solving, and communication skills.
- Ability to work in a fast-paced, dynamic environment.
- Portfolio or samples of work demonstrating smart, brand-building ideas and executions.
- Proven experience in the development of integrated marketing and communications campaigns for clients.
- In-depth knowledge of branding, creative development and execution, digital marketing, and campaign deployment.
- Strong understanding of SEO concepts and online content strategy.
- Experience in working with middle to senior management levels within existing organization / client organizations.
- Strong verbal communication skills.
- Good research, organizational, and time-management skills.
- Creative, collaborative spirit.
- Knowledge of using AI and GenAI tools.
- Experience in working across multiple industries.
Additional Information:
In addition, in order to excel at the role, you will also need to
- Be adept at working in a fast-paced dynamic environment both on offshore and onshore locations.
- Brings other interests and knowledge to the job (filmmakers, influencers, designers, etc..)
- Have strong communication and presentation Skills to share the perfect pitch with key stakeholders.
- Have strong client handling skills to develop, manage and deepen relationships with key stakeholders.
- Possess strong leadership skills along with strong communication, problem solving, organizational and delegation skills to nurture and inspire team members.
- Identify new opportunities, develop solutions and own proposals end to end.
- Contribute to offering development skills to identify areas of growth related to specific skills, platforms, assets etc. that contribute to enhancing the brand and creative strategy offering.
About Our Company | Accenture
Experience: 3 to 5 Years
Educational Qualification: BE Btech
About Accenture
We work with one shared purpose: to deliver on the promise of technology and human ingenuity. Every day, more than 775,000 of us help our stakeholders continuously reinvent. Together, we drive positive change and deliver value to our clients, partners, shareholders, communities, and each other.We believe that delivering value requires innovation, and innovation thrives in an inclusive and diverse environment. We actively foster a workplace free from bias, where everyone feels a sense of belonging and is respected and empowered to do their best work.At Accenture, we see well-being holistically, supporting our people’s physical, mental, and financial health. We also provide opportunities to keep skills relevant through certifications, learning, and diverse work experiences. We’re proud to be consistently recognized as one of the World’s Best Workplaces™.Join Accenture to work at the heart of change.
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