Job Description
Job Title: Deputy Director of Fundraising, Strategy and Brand
Location: UK wide - Fully remote with some occasionally onsite presence required
Salary: £90,000 - £96,000 per annum
Organisation
Join us in making a meaningful impact when people need it most. For over a century, we have provided essential support to individuals facing financial hardship. As we continue to grow, our mission is to reach even more people and offer them the help they need.
To achieve this, we are looking for passionate and driven individuals who are ready to embrace change and contribute to a forward-thinking organisation. By working together, we can strengthen our impact and ensure vital services remain accessible for generations to come. If you're ready to be part of a team that is creating positive change, we invite you to join us in building a brighter future—together.
Responsibilities
- Lead, manage and develop the team through the whole employee life cycle, fostering a culture that balances data-driven decision-making and strategic alignment with empathy and creativity.
- Develop and Lead organisations strategic vision for legacy and fundraising, resonating with existing and new audiences, including individual giving, legacy, partnership and philanthropic and brand propositions, ensuring alignment with organisational objectives.
- Take accountability for legacy strategy, as the single biggest income stream for the organisation, ensuring a pipeline for future income
- Work in close collaboration with the organisation’s leadership team to shape and drive the successful delivery of organisation's three-year business plan.
- Drive a team to create innovative strategies that connect with both the logical and emotional motivations of the audience, strengthening the company’s brand, appeal and impact.
- Create a culture that harnesses audience insights to inform strategic decisions, ensuring fundraising products, propositions, and branding efforts resonate with target segments.
- Ensure in year and future income through Philanthropic and partnership relationships, both corporate and charitable.
- Maintain and grow income through commercial partnerships and offers
- Work collaboratively as part of the Marketing, Communications & Fundraising leadership team to integrate legacy, fundraising and brand initiatives across the organisation.
- Lead the team to ensure brand heritage and integrity is managed throughout the company’s estate, both physical and digital
- Influence wider organisational strategies, aligning legacy, fundraising and brand activities with organisation’s mission and long-term goals.
- Drive organisational performance through effective management of budgets and resources
- Build and maintain partnerships with key stakeholders, including corporate donors and philanthropic supports, to secure sustainable income streams.
- Ensure compliance with all regulatory requirements related to fundraising and brand activities
Role-specific knowledge & skills
Essential
- Extensive experience in a senior strategic fundraising role, with a proven track record of strategic leadership.
- Extensive experience in development of legacy strategies
- Demonstrated ability to use audience insights and data to inform high-impact strategic decisions.
- Extensive experience in driving income through philanthropy and partnerships
- Exceptional communication skills, with vast experience in managing brand voice and reputation.
- Solid knowledge of performance reporting and financial/budgeting processes.