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Brand Strategy Director

fingerpaint
Full-time
On-site
Charlotte, North Carolina, United States

Description



Position at Leaderboard Branding


Leaderboard Branding is a global brand consultancy comprised of seasoned industry leaders. We are committed to delivering world-class strategic insight, guidance, and creativity to drive branding success. Leaderboard is seeking talented professionals who we can cultivate to be significant contributors to our company and to the future of the branding industry.

 

OVERVIEW OF THE ROLE:

The Marketing Strategy Director is a position whose key areas of responsibility are as follows:

 

Client-focused Brand Strategy

  • Develop brand strategies for clients that help them achieve their business goals
  • Lead client engagements related to brand strategy (positioning, messaging, architecture, etc.)
  • Build engaging workshops to inform strategic exploration
  • Explore various paths to success using traditional branding and marketing capabilities
  • Support client decision making and ongoing execution through logical guidelines

 

Internal-focused Leaderboard Brand Strategy

  • Support further development of the Leaderboard brand
  • Collaborate with internal industry experts on meaningful content
  • Support use of brand differentiators to scope and develop new business opportunities

 

New Business Development

  • Be a team contributor to business growth
  • Identify new needs where strategy can support growth with new and existing clients
  • Pitch and scope brand strategy needs alongside client relationship leads

 

    

IDEAL CANDIDATE:

  • Proven professional with specific experience in brand strategy
  • Collaborative player excited to build new relationships
  • Self-starter and accountable
  • Efficient and effective working style as deadlines drive many of our timelines
  • Demonstrates fundamental business communication skills, both written and spoken
  • Energy, enthusiasm, and the ability to work under pressure
  • Excellent communication and interpersonal skills
  • Ability to manage multiple projects simultaneously
  • Confident problem-solver and experience leading process improvement efforts

  • Proactively seeks opportunities to increase knowledge, skills and abilities


REQUESTED BACKGROUND AND EXPERIENCE:
 

  • 5+ years of experience
  • Brand marketing, strategy or like experience in advertising or marketing appreciated
  • Pharmaceutical, medical or healthcare services experience appreciated
  • Bachelor’s Degree required
  • Skilled in Microsoft suite of products (Excel, PowerPoint, Word, etc.)


Don’t meet every single requirement? That’s okay! Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Fingerpaint, we are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t align perfectly, we encourage you to apply anyway. You may be just the right candidate for this or other roles! Our team of qualified recruiters can match you with the right opportunity.
Fingerpaint Group provides equal employment [and affirmative action] opportunities to all applicants and employees. We are proud to recruit qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status, or citizenship status.