Brand Manager (f/m/d)
Planet A Foods
Full-time
On-site
Planegg, Bayern, Germany
Do you want to make a delicious difference?
As our Brand Manager, you'll shape our brand identity, drive marketing strategies, and engage with our audience to create a lasting impact in the chocolate industry while promoting sustainability and innovation.
A Taste of What to Expect
Brand Strategy:
- Develop and execute brand and communication strategies targeting end consumers.
Present, implement and consult the ingredient brand strategy with our international B2B partners.
Communication Strategy
- Develop tailor-made product and communication strategies for our B2B partners.
- Oversee our sustainability communication and act as the company expert in this area.
Manage and optimise the brand website, ensuring it effectively represents the brand’s targets.
Market and Competitive Analysis
- Analyse the weekly market data, identify action steps, and implement solutions in collaboration with the sales team.
Stay informed about industry trends, market dynamics, and competitive landscape.
The Perfect Recipe of Skills & Experience
- Proven experience in marketing, preferably with 3-4 years in a branding and communication role
- Bachelor’s Degree in Marketing, Business Administration, Communications, or a related field
- You have passion for sustainability and you have familiarity with B2B strategies
- Fluent in both spoken and written German and English.
A Sweet Package
- Healthy, Delicious Meals: Fresh, subsidised daily lunches, along with unlimited snacks and drinks to keep you energised
- Generous Vacation Time: 30 days of paid holiday each year to recharge and pursue your personal passions
- Work-Life Flexibility: Flexible working hours, and a flat-hierarchy environment where collaboration and open communication thrive
- Parking Spaces: Benefit from designated parking spaces on-site
- Team-Building Events: Strengthen connections and foster a positive team dynamic
- Sensory Experiences: Evaluate and contribute to the flavour, colour, and aroma of both current and future recipes
- Chocolate, Every. Single. Day: Because who wouldn't want to indulge in delicious chocolate every single day?
About us
We are on a mission to revolutionise the future of food. Driven by a passion for sustainability and innovation, we create groundbreaking food ingredients that break free from the limits of traditional resources, like cocoa. Using only natural ingredients, we aim to reshape the food industry into one that is socially just, environmentally conscious, and full of flavour.
As an equal-opportunity employer, we are committed to fostering diversity and inclusion, starting from evaluating all applications fairly. We encourage applicants from all backgrounds and abilities to apply.
As an equal-opportunity employer, we are committed to fostering diversity and inclusion, starting from evaluating all applications fairly. We encourage applicants from all backgrounds and abilities to apply.